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Template Competitor Analysis

Competitor Backlink Tracker

A tracking template for monitoring competitor backlink acquisition over time

For SEO Manager

Related feature: Link Exchange Management

Use this template to monitor how your competitors are acquiring backlinks over time. Update monthly to identify trends and new opportunities.

Competitor Overview

MetricYour SiteCompetitor ACompetitor BCompetitor C
Domain————
Current DR————
Referring domains————
Monthly link velocity————
Top linking domain DR————

[Month/Year]

Competitor A — New Links This Month:

Date FoundLinking DomainDRPage URLLink TypeAnchor TextReplicable?
——————Yes/No

Competitor B — New Links This Month:

Date FoundLinking DomainDRPage URLLink TypeAnchor TextReplicable?
——————Yes/No

Competitor C — New Links This Month:

Date FoundLinking DomainDRPage URLLink TypeAnchor TextReplicable?
——————Yes/No

Velocity Comparison (Monthly)

MonthYour LinksComp AComp BComp C
Jan————
Feb————
Mar————
Linking DomainLinks ToDROpportunity TypePriorityStatus
—Comp A, B—Resource pageHigh—
—Comp A—Guest postMedium—

Action Items

For each replicable opportunity, assign an outreach approach and team member:

DomainApproachOwnerDeadlineResult
—————

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